Unlike the competition, which can be much more theory-heavy texts,
this book focuses on how strategy works in everyday practice, which
is becoming the core focus of Strategic Management courses
globally; New edition has been fully updated throughout, including
new case studies from emerging markets and pedagogy such as
practice boxes and reflective questions to aid student
comprehension of the theory; Online resources include
chapter-by-chapter PowerPoint slides and a test bank of questions.
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