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Books > Language & Literature > Language & linguistics > Palaeography
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The History and Power of Writing (Paperback, New edition)
Loot Price: R1,057
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The History and Power of Writing (Paperback, New edition)
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Cultural history on a grand scale, this immensely readable
book--the summation of decades of study by one of the world's great
scholars of the book--is the story of writing from its very
beginnings to its recent transformations through technology.
Traversing four millennia, Martin offers a chronicle of writing as
a cultural system, a means of communication, and a history of
technologies. He shows how the written word originated, how it
spread, and how it figured in the evolution of civilization. Using
as his center the role of printing in making the written way of
thinking dominant, Martin examines the interactions of individuals
and cultures to produce new forms of "writing" in the many senses
of authorship, language rendition, and script.
Martin looks at how much the development of writing owed to
practical necessity, and how much to religious and social systems
of symbols. He describes the precursors to writing and reveals
their place in early civilization as mnemonic devices in service of
the spoken word. The tenacity of the oral tradition plays a
surprisingly important part in this story, Martin notes, and even
as late as the eighteenth century educated individuals were trained
in classical rhetoric and preferred to rely on the arts of memory.
Finally, Martin discusses the changes to writing wrought by the
electronic revolution, offering invaluable insights into the
influence these new technologies have had on children born into the
computer age.
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