Behavioralizing Finance suggests that finance is moving to a new
paradigm that combines structural features from neoclassical
finance and realistic assumptions from behavioral finance. The
behavioralization of finance involves intellectual shifts by two
groups - the first shift features neoclassical economists
explicitly incorporating psychological elements into their models
and the second shift features behavioral economists developing a
systematic, rigorous framework. Behavioralizing Finance starts by
describing the highlights of the behavioral finance literature and
identifying some of the weaknesses of this literature. The
remainder of the volume has two main objectives: To discuss works
which have emerged since the past surveys appeared, or which those
surveys overlooked for one reason or another. To present some ideas
about trends toward a unifying framework for behavioral finance
that captures some of the rigor in neoclassical finance.
Behavioralizing Finance provides a structured approach to
behavioral finance in respect to underlying psychological concepts,
formal framework, testable hypotheses, and empirical findings. A
key theme of the volume is that the future of finance will combine
realistic assumptions from behavioral finance and rigorous analysis
from neoclassical finance.
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