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Writing for News Media - The Storyteller's Craft (Hardcover)
Loot Price: R3,877
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Writing for News Media - The Storyteller's Craft (Hardcover)
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Writing for News Media is a down-to-earth guide on how to write
news stories for online, print and broadcast audiences. It
celebrates the craft of storytelling, arguing for its continued
importance in a modern newsroom. With dynamism and humour, Ian
Pickering, a journalist with 30 years' experience, offers readers
practical advice on being a news journalist, with step-by-step
guidance on creating a great story and writing the perfect news
copy. Chapters include: extracts from published news articles to
help illustrate the dos and don'ts of storytelling; the ten golden
rules for structuring and putting together a successful news
article, including 'Nail the intro', 'Let it flow' and 'Keep it
simple'; instruction on writing stories for different specialist
subjects, including politics, court cases, economics, funnies and
celebrity; help for readers on how to write for broadcast news;
tips on how to write headlines, how to use pictures, how to make
the most of quotations and how to avoid common style and grammar
mistakes; glossaries covering a range of different aspects of news
journalism, including types of news story, online and data
journalism, typesetting and broadcasting. This is an instructive
and insightful manual which champions brilliant storytelling and
writing with flair. It introduces a set of key creative and
analytical techniques that will help students of journalism and
young professionals hone and refi ne their story-writing skills.
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