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Quality Issues in Heritage Visitor Attractions (Hardcover) Loot Price: R4,488
Discovery Miles 44 880
Quality Issues in Heritage Visitor Attractions (Hardcover): Ian Yeoman

Quality Issues in Heritage Visitor Attractions (Hardcover)

Ian Yeoman; Edited by Siobhan Drummond

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Loot Price R4,488 Discovery Miles 44 880 | Repayment Terms: R421 pm x 12*

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* Quality as a tool for success
*Covers a diverse range of quality issues and theories in the context of heritage attractions
* Well-respected international contributor team of academics and practitioners
Heritage Tourism is the fastest growing component of the tourism market. Tourists have more choices than ever and their past experiences and future expectations make them even more discerning customers. A focus on quality can assist with customer satisfaction and business excellence.

This new book on Quality issues brings together a range of specialists who lead us from the evolution of quality to our current position on the quality roadmap. It provides a toolkit to assist on the continuous quality improvement journey and presents a vision of what lies ahead in this new millennium.
'Quality Issues in Heritage Visitor Attractions' will prove an invaluable guide for students and practitioners in the field s of Heritage, Visitor Attractions and Tourism in general.
Divided into six sections this text presents a different 'flavour' of quality by looking at aspects such as critical success factors for heritage organizations, methods of quality improvement, developing the concept and offering, quality tools for managers, managing the quality workforce and the future.
- Well-respected international contributor team of academics and practitioners.
- Covers a diverse range of quality issues and theories in the context of the heritage attractions
- Quality as a tool for success

General

Imprint: Butterworth-Heinemann
Country of origin: United Kingdom
Release date: December 2000
First published: 2001
Authors: Ian Yeoman
Editors: Siobhan Drummond
Dimensions: 234 x 156 x 26mm (L x W x T)
Format: Hardcover
Pages: 294
ISBN-13: 978-0-7506-4675-8
Categories: Books > Business & Economics > Business & management > Management & management techniques > Quality Assurance (QA) & Total Quality Management (TQM)
Books > Business & Economics > Industry & industrial studies > Service industries > Tourism industry
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LSN: 0-7506-4675-6
Barcode: 9780750646758

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