Today's business environment is challenging and ever-changing.
Accordingly, any manager, whether in the public or private sector,
and whatever the size and type of organisation, has to have some
basic management knowledge and skills. General management is a
back-to-basics textbook that provides the grounding managers and
entrepreneurs need to survive and prosper in today's fluid and
competitive global marketplace. General management incorporates the
fundamental concepts found in any general management course,
including the basic functions of planning, organising, leading
(activating) and control. The discussion is augmented with updated,
real-life management-in-action examples and an Afrocentric
perspective has been woven into the chapters where applicable.
General
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