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Luxury Strategy in Action (Hardcover) Loot Price: R1,799
Discovery Miles 17 990
Luxury Strategy in Action (Hardcover): J Hoffmann, I. Coste-Maniere

Luxury Strategy in Action (Hardcover)

J Hoffmann, I. Coste-Maniere

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Loot Price R1,799 Discovery Miles 17 990 | Repayment Terms: R169 pm x 12*

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Written by experts in Luxury and Fashion Management at SKEMA Business School this exciting new book offers a new perspective that challenges the established rules of the luxury and fashion industry. The authors and contributors examine the evolution of luxury strategy and how the luxury industry is being redefined in the twenty-first century.

General

Imprint: Palgrave Macmillan
Country of origin: United Kingdom
Release date: 2012
First published: 2012
Editors: J Hoffmann • I. Coste-Maniere
Dimensions: 235 x 155 x 18mm (L x W x T)
Format: Hardcover
Pages: 205
ISBN-13: 978-0-230-35454-8
Categories: Books > Business & Economics > Business & management > International business
Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Business & management > E-commerce
Books > Business & Economics > Business & management > Sales & marketing > General
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LSN: 0-230-35454-8
Barcode: 9780230354548

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