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Books > Reference & Interdisciplinary > Communication studies > Media studies
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Misunderstanding the Internet (Hardcover, 2nd edition)
Loot Price: R4,308
Discovery Miles 43 080
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Misunderstanding the Internet (Hardcover, 2nd edition)
Series: Communication and Society
Expected to ship within 12 - 17 working days
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The growth of the internet has been spectacular. There are now more
than 3 billion internet users across the globe, some 40 per cent of
the world's population. The internet's meteoric rise is a
phenomenon of enormous significance for the economic, political and
social life of contemporary societies. However, much popular and
academic writing about the internet continues to take a celebratory
view, assuming that the internet's potential will be realised in
essentially positive and transformative ways. This was especially
true in the euphoric moment of the mid-1990s, when many
commentators wrote about the internet with awe and wonderment.
While this moment may be over, its underlying technocentrism - the
belief that technology determines outcomes - lingers on and, with
it, a failure to understand the internet in its social, economic
and political contexts. Misunderstanding the Internet is a short
introduction, encompassing the history, sociology, politics and
economics of the internet and its impact on society. This expanded
and updated second edition is a polemical, sociologically and
historically informed guide to the key claims that have been made
about the online world. It aims to challenge both popular myths and
existing academic orthodoxies that surround the internet.
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