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Books > Business & Economics > Business & management > E-commerce
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Amazonia - Five Years at the Epicenter of the Dot.Com Juggernaut (Paperback, New ed)
Price: R183
Discovery Miles 1 830
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Amazonia - Five Years at the Epicenter of the Dot.Com Juggernaut (Paperback, New ed)
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Price R183
Discovery Miles 1 830
Expected to ship within 4 - 6 working days
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Looking back after half a decade, the ecstatic rise, dramatic fall,
and remarkable comeback of Amazon.com can be viewed simultaneously
as a paean to the internet age, a cautionary tale of heedless
investment, and the consummate symbol of the unprecedented
phenomenon that was American in the late 1990s. In 1996 James
Marcus was hired as Amazon's 55th employee, giving him a ringside
seat for observing how it was to be in the right place (Seattle) at
the right time (the 90s) (Chicago Reader) inside a company that
would come to represent for many the great optimism (and even
greater disappointment) of the period. From the fascinating account
of his first interview with Jeff Bezos to his description of the
bizarre, Nordic-style company retreats, Marcus's tale brims with
fascinating Amazoniana (Los Angeles Times). But more than that, in
the tradition of the most noteworthy and entertaining memories of
recent years, Marcus offers us a clear-eyed, first person account,
rife with digressions of the larger cultural meaning throughout
(Newsday).
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