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Books > Business & Economics > Business & management > E-commerce
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Who Owns The Future? (Paperback)
Loot Price: R310
Discovery Miles 3 100
You Save: R30
(9%)
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Who Owns The Future? (Paperback)
 (1 rating, sign in to rate)
List price R340
Loot Price R310
Discovery Miles 3 100
You Save R30 (9%)
Expected to ship within 9 - 17 working days
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As you read this, thousands of remote computers are refining secret
models of who you are, using the information to make huge fortunes
for a few people. Does the future have to be this way? How can we
change it? In this visionary book Jaron Lanier imagines an
alternative, where economic power is given back to creators.
Drawing on sources ranging from ancient philosophy to the latest
technology, he proposes a radical system that truly rewards
endeavour - whether it's in the media or manufacturing - and
ultimately preserves human dignity.
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