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Masterpieces of Swiss Entrepreneurship - Swiss SMEs Competing in Global Markets (Paperback, 1st ed. 2021)
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Masterpieces of Swiss Entrepreneurship - Swiss SMEs Competing in Global Markets (Paperback, 1st ed. 2021)
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This open access book focuses on Switzerland-based medium-sized
companies with a longstanding export tradition and a proven
dominance in global niche markets. Based upon in-depth
documentation and analysis of 36 Swiss companies over their entire
history, an expert team of authors presents several parallels in
the pathways and success factors which allowed these firms to
become dominant and operate from a high-cost location such as
Switzerland. The book enhances these insights by providing detailed
company profiles documenting the company history, development, and
how their relevant global niche positions were reached. Readers
will benefit from these profiles as they compile a diverse
selection of industries, mainly active within the B2B sector, with
mostly mature companies (60 years to older than 100 years since
founding) and different types of ownership structures including
family firms. 'Masterpieces of Swiss Entrepreneurship' brings
unique learning opportunities to owners and leaders of SMEs in
Switzerland and elsewhere. Findings are based on detailed bottom-up
research of 36 companies -- without any preconceived notions. The
book is both conceptual and practical. It fosters understanding for
different choices in development pathways and management practices.
Matti Alahuhta, Chairman DevCo Partners, ex-CEO Kone, Board member
of several global listed companies, Helsinki, Finland Start-up
entrepreneurs need proven models from industry which demonstrate
the various paths to success. "Masterpieces of Swiss
Entrepreneurship" provides deep insights highlighting these models
and the important trade-offs entrepreneurial teams must consider
when choosing the path of high growth or of maximum control, as
they are often mutually exclusive. Gina Domanig, Managing Partner,
Emerald Technology Ventures, Zurich
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