"This volume brings together various emerging perspectives in
strategy research for further interaction and debate. Contributions
address a range of issues related to the globalization of strategy
research. Some chapters present perspectives that challenge the
historically dominant North American tradition in strategy
research, from both outside as well as within North America. Others
examine the historical development of strategy research, viewed
either as a convergent normal science process, or as a divergent
process destined to generate disparate perspectives. Specific
chapters include: Globalization or Colonization?; Building a
Business on Ethnic Ties; Rhetorical History as a Source of
Competitive Advantage; and Organizational Selection in Context. The
volume examines strategy theory, methods and research, and strategy
as practice, discourse and reflexive design. By creating a forum
for discussing issues at the interface of emerging perspectives and
long-standing traditions, this volume provides a compendium that
contributes to cross-fertilization among them, as well as a
catalyst for future research countering the separatist logic that
threatens to partition the field".
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