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Books > Reference & Interdisciplinary > Communication studies
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Understanding Humor through Communication - Why Be Funny, Anyway? (Paperback)
Loot Price: R1,518
Discovery Miles 15 180
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Understanding Humor through Communication - Why Be Funny, Anyway? (Paperback)
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Understanding Humor through Communication explores theories of
humor origin as well as humor functions in human groups and
societies through communication. A model of humor decision by
individuals is detailed, followed by humor's emergence in
communication. Elements of humor sources (incongruity, superiority,
and relief), humor intent (comic or tragic perspectives), and humor
perception (ego-involvement, script awareness, bona-fide messages,
and non-bona-fide messages) are incorporated. Persuasive,
organizational, and interpersonal settings involving humor are
explored in depth to consider its functions. The individual choice
to experience humor is detailed in its effects, as are the social
implications of widespread humor desired and invoked in human
society. Understanding Humor through Communication will appeal to
scholars of communication, psychology, and sociology.
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