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Drugs for Life - How Pharmaceutical Companies Define Our Health (Paperback)
Loot Price: R696
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Drugs for Life - How Pharmaceutical Companies Define Our Health (Paperback)
Series: Experimental Futures
Expected to ship within 12 - 17 working days
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Every year the average number of prescriptions purchased by
Americans increases, as do healthcare expenditures, which are
projected to reach one-fifth of the U.S. gross domestic product by
2020. In "Drugs for Life," Joseph Dumit considers how our
burgeoning consumption of medicine and cost of healthcare not only
came to be, but also came to be taken for granted. For several
years, Dumit attended pharmaceutical industry conferences; spoke
with marketers, researchers, doctors, and patients; and surveyed
the industry's literature regarding strategies to expand markets
for prescription drugs. He concluded that underlying the continual
growth in medications, disease categories, costs, and insecurity is
a relatively new perception of ourselves as inherently ill and in
need of chronic treatment. This perception is based on clinical
trials that we have largely outsourced to pharmaceutical companies.
Those companies in turn see clinical trials as investments and
measure the value of those investments by the size of the market
and profits that they will create. They only ask questions for
which the answer is more medicine. "Drugs for Life" challenges our
understanding of health, risks, facts, and clinical trials, the
very concepts used by pharmaceutical companies to grow markets to
the point where almost no one can imagine a life without
prescription drugs.
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