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Books > Reference & Interdisciplinary > Communication studies

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Public Relations Case Studies from Around the World (2nd Edition) (Paperback, 2nd Revised edition) Loot Price: R1,406

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Repayment Terms: R132 pm x 12*

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Public Relations Case Studies from Around the World (2nd Edition) (Paperback, 2nd Revised edition): Judy VanSlyke Turk, Jean...

Public Relations Case Studies from Around the World (2nd Edition) (Paperback, 2nd Revised edition)

Judy VanSlyke Turk, Jean Valin

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List price ~~R1,656~~ Loot Price R1,406 Discovery Miles 14 060 | Repayment Terms: R132 pm x 12* You Save R250 (15%)

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The case studies in this book, many of which have won national or international awards, represent an impressive scope of public relations practice-from public diplomacy to corporate social responsibility to crisis communications to social justice issues and special events. These chapters take a significant step toward overcoming the dearth of published case studies in public relations beyond North America. Written by established scholars and professionals who had access to some of the world's most intriguing and influential cases of organizational communication, these studies will be of tremendous interest to all who teach, study, and practice public relations around the world.

General

Imprint:	Peter Lang Publishing
Country of origin:	United States
Release date:	July 2017
First published:	2017
Editors:	Judy VanSlyke Turk • Jean Valin
Dimensions:	225 x 150 x 28mm (L x W x T)
Format:	Paperback
Pages:	386
Edition:	2nd Revised edition
ISBN-13:	978-1-4331-3454-8
Categories:	Books > Reference & Interdisciplinary > Communication studies > General Books > Business & Economics > Business & management > General Books > Language & Literature > Literary & linguistic reference works > Writing & editing guides > Journalistic style guides Promotions
LSN:	1-4331-3454-3
Barcode:	9781433134548