Want to get an MBA? "The Complete" "MBA For Dummies, 2nd Edition, "
is the practical, plain-English guide that covers all the basics of
a top-notch MBA program, helping you to navigate today's most
innovative business strategies. From management to entrepreneurship
to strategic planning, you'll understand the hottest trends and get
the latest techniques for motivating employees, building global
partnerships, managing risk, and manufacturing.
This fun, easy-to-access guide is full of useful information,
tips, and checklists that will help you lead, manage, or
participate in any business at a high level of competence. You'll
find out how to use databases to your advantage, recognize and
reward your employees, analyze financial statements, and understand
the challenges of strategic planning in a global business
environment. You'll also learn the basic principals of accounting,
get a grip on the concepts behind stocks and bonds, and find out
how technology has revolutionized everything from manufacturing to
marketing. Discover how to: Know and respond to your customers'
needsHandle budgets and forecastsRecruit and retain top
peopleEstablish and run employee teamsUse Sarbanes-Oxley to your
company's advantageNegotiate with the best of themBuild long-term
relationships with clientsAvoid common managerial mistakesImprove
cash flowMarket your products and servicesMake the most of your
advertising dollar
Once you know what an MBA knows, the sky's the limit. Read "The
Complete" "MBA For Dummies, 2nd Edition, " and watch your career
take off
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