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Social Communication (Paperback)
Loot Price: R1,742
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Social Communication (Paperback)
Series: Frontiers of Social Psychology
Expected to ship within 12 - 17 working days
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This volume is devoted to the fascinating topic of social
communication - fascinating because communication is ubiquitous, in
that one cannot not communicate. And yet, the art of effective
communication can be extremely demanding and elusive, because a
tricky trade-off problem has to be solved. For communication to be
successful, it must be at once informative - somehow indicating an
intended direction of thought or action - as well as subtle -
somehow concealing intentions and instrumental goals. Failure to
meet the former criterion renders communication uncontrolled and
haphazard; failure to meet the latter raises suspicion and
reactance. The chapters in this volume focus on the tools and
repertoires evolved by social communication in order to deal with
this demanding trade-off. They represent prominent paradigms of
current research at the interface of communication and social
psychology, presented by leading scholars who have played crucial
roles in the development of those paradigms. The sixteen chapters
are grouped into four major sections: communication within and
between groups and cultures; strategic communication; social
communication, affect, and behaviour regulation; and social
communication and adaptive behaviour regulation. Individual
chapters are devoted to such intriguing topics as stereotypes and
intergroup affairs, language and culture, deception and lie
detection, persuasion, discussions in groups, logic of
conversation, nonverbal cues, conversational implicatures, the
impact of conversation situations and social distance, and the
evolution of verbal communication. The volume is framed by an
introduction and an epilog. Social Communication is essential
reading for senior undergraduates, graduates, and researchers
working in the field of social communication, language and social
psychology, and related areas in social science such as
communication science, linguistics, and gender studies.
General
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