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Intellectual Property Rights Management - Rookies, Dealers and Strategists (Hardcover) Loot Price: R3,910
Discovery Miles 39 100
Repayment Terms: R366 pm x 12*
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Intellectual Property Rights Management - Rookies, Dealers and Strategists (Hardcover): L. Alkaersig, K. Beukal, T. Reichstein,...

Intellectual Property Rights Management - Rookies, Dealers and Strategists (Hardcover)

L. Alkaersig, K. Beukal, T. Reichstein, Karin Beukel

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Loot Price R3,910 Discovery Miles 39 100 | Repayment Terms: R366 pm x 12*

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This book explores how the entire toolbox of intellectual property (IP) protection and management are successfully combined and how firms generate value from IP. It provides a framework of archetypes which firms will be able to self-identify with and which will allow companies to focus on the IP and IP Management issues most relevant to them.

General

Imprint: Palgrave Macmillan
Country of origin: United Kingdom
Release date: February 2015
First published: 2015
Authors: L. Alkaersig • K. Beukal • T. Reichstein • Karin Beukel
Dimensions: 216 x 140 x 17mm (L x W x T)
Format: Hardcover
Pages: 195
ISBN-13: 978-1-137-46952-6
Categories: Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Business & management > Management of specific areas > Management of real estate, property & plant
Books > Law > Laws of other jurisdictions & general law > Private, property, family law > Personal property law > Intellectual property, copyright & patents
LSN: 1-137-46952-8
Barcode: 9781137469526

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