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Books > Business & Economics > Business & management > Business strategy

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Intellectual Property Rights Management - Rookies, Dealers and Strategists (Hardcover) Loot Price: R3,876

Discovery Miles 38 760

Repayment Terms: R363 pm x 12*

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Intellectual Property Rights Management - Rookies, Dealers and Strategists (Hardcover): L. Alkaersig, K. Beukal, T. Reichstein,...

Intellectual Property Rights Management - Rookies, Dealers and Strategists (Hardcover)

L. Alkaersig, K. Beukal, T. Reichstein, Karin Beukel

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Loot Price R3,876 Discovery Miles 38 760 | Repayment Terms: R363 pm x 12*

Expected to ship within 12 - 19 working days

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This book explores how the entire toolbox of intellectual property (IP) protection and management are successfully combined and how firms generate value from IP. It provides a framework of archetypes which firms will be able to self-identify with and which will allow companies to focus on the IP and IP Management issues most relevant to them.

General

Imprint:	Palgrave Macmillan
Country of origin:	United Kingdom
Release date:	February 2015
First published:	2015
Authors:	L. Alkaersig • K. Beukal • T. Reichstein • Karin Beukel
Dimensions:	216 x 140 x 17mm (L x W x T)
Format:	Hardcover
Pages:	195
ISBN-13:	978-1-137-46952-6
Categories:	Books > Business & Economics > Business & management > Business strategy Books > Business & Economics > Business & management > Management of specific areas > Management of real estate, property & plant Books > Law > Laws of other jurisdictions & general law > Private, property, family law > Personal property law > Intellectual property, copyright & patents Promotions
LSN:	1-137-46952-8
Barcode:	9781137469526