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Books > Language & Literature > Language & linguistics > Semantics (meaning) > Discourse analysis
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Framing Big Data - A Linguistic and Discursive Approach (Paperback, 1st ed. 2019)
Loot Price: R1,471
Discovery Miles 14 710
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Framing Big Data - A Linguistic and Discursive Approach (Paperback, 1st ed. 2019)
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This book addresses big data as a socio-technical construct with
huge potential for innovation in key sectors such as healthcare,
government and business. Big data and its increasingly widespread
use in such influential spheres can generate ethically
controversial decisions, including questions surrounding privacy,
consent and accountability. This book attempts to unpack the
epistemological implications of the term 'big data', as well as the
opportunities and responsibilities which come with it. The author
analyses the linguistic texture of the big data narrative in the
news media, in healthcare and in EU law on data protection, in
order to contribute to its understanding from the critical
perspective of language studies. The result is a study which will
be of interest to students and scholars working in the digital
humanities, corpus linguistics, and discourse studies.
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