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High-Tech Entrepreneurship in Asia - Innovation, Industry and Institutional Dynamics in Mobile Payments (Paperback)
Loot Price: R1,249
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High-Tech Entrepreneurship in Asia - Innovation, Industry and Institutional Dynamics in Mobile Payments (Paperback)
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The option for consumers to make payments for services and products
via mobile telephones has created a dynamic new industry. High-Tech
Entrepreneurship in Asia illustrates how small, entrepreneurial
firms in Asia have devised and produced innovations crucial for
this industry's development. Marina Zhang and Mark Dodgson explore
the evolution of the mobile payment industry which has emerged in
recent years through the convergence of services provided by
financial and mobile telecommunications companies. They consider
how leading Asian economies are increasingly becoming the source of
important technological innovations. Detailed case studies are used
to reveal the technological, social, political, national and
cultural factors that encourage and constrain entrepreneurship in
Asia, paying particular attention to China and Korea, the industry
vanguards. The role played by entrepreneurial start-ups in bridging
the gap between banking, credit card and mobile telecommunications
sectors is also explored. This highly original work will strongly
appeal to students, researchers, policymakers and managers
interested in international entrepreneurship, innovation,
industrial and technological development and Asian business.
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