Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship
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The Entrepreneur - An Economic Theory, Second Edition (Hardcover, 2nd edition)
Loot Price: R3,157
Discovery Miles 31 570
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The Entrepreneur - An Economic Theory, Second Edition (Hardcover, 2nd edition)
Expected to ship within 12 - 17 working days
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This thoroughly revised and updated new edition of Mark Casson's
modern classic The Entrepreneur presents a novel synthesis of the
ideas of Joseph Schumpeter, Frank Knight and Friedrich Hayek,
according to which the defining characteristic of the entrepreneur
is the exercise of judgement in business decisions. This
pathbreaking volume argues that good judgement is based on a unique
combination of information, and that this information is typically
exploited by founding a 'market-making' firm, which links customers
and suppliers who could not otherwise make contact with each other.
This assessment of entrepreneurship, Mark Casson contends, has
important implications for the growth of firms, social mobility and
'enterprise culture'. This second edition is essential reading for
scholars of economics, management, business history and economic
history. Academics from a wide range of economic schools of
thought, both orthodox and heterodox, will find the book to be an
original and outstanding work.
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