Template, Example from the year 2010 in the subject Business
economics - Operations Research, grade: -, The University of Surrey
(School of Management), language: English, abstract: Abstract
Business simulation is simulation used for business training or
analysis. It can be scenario-based or numeric-based. Most business
simulations are used for business acumen training and development.
Learning objectives include: strategic thinking, financial
analysis, market analysis, operations, teamwork and leadership
(WIKIPEDIA). The authors participated in a simulation. The results
and mistakes are discussed in this presentation. The authors also
discuss the theoretical foundations. This book contains the
presentations illustrated and supplemented by explanatory texts.
Content 1.Team Organisation 2.Environmental and internal strategic
analysis 3.Strategic brief 4.Strategy review 5.Internal control
system 6.Financial analysis 7.Conclusion Keyword Business
simulation, reflection report, automotive industry, Team
Organisation, Environmental and internal strategic analysis,
strategic brief, strategy review, internal control system,
financial analysis, conclusion, leadership, teamwork, storming,
norming, forming, performing, PESTEL, Porter diamond, Porters five
forces, start up, market penetration, profitability, new products,
relaunch, R&D, KPI, Product portfolio and target markets, SOWT,
marketing mix, 4 P, Product, Price, Promotion, Place, Plan,
Results, Lessons learned, miscommunication, communication process,
COSO, Internal control framework, 5 year trend, profitability
analysis, efficiency analysis, investment analysis,
General
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