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Intangible Capital - Putting Knowledge to Work in the 21st-Century Organization (Hardcover)
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Intangible Capital - Putting Knowledge to Work in the 21st-Century Organization (Hardcover)
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A practical guide to leveraging hidden knowledge intangibles to
fuel growth and innovation and add value to your business.
Intangible Capital: Putting Knowledge to Work in the 21st-Century
Organization is for every manager struggling to succeed and
innovate in today's knowledge-based economy. This must-have
handbook helps businesspeople build smarter, more successful
companies by maximizing the knowledge that is already inside their
organizations. Most businesspeople have heard of the growing
importance of knowledge workers, information technology,
innovation, networks, reputation, and performance management. Like
no other guidebook, Intangible Capital shows how each of these
trends fit into an overall discipline of intangibles management.
The book takes the ten basic building blocks of traditional,
industrial-era businesses and defines their knowledge-era
equivalents-intangibles as the new raw material, intellectual
capital (IC) as the new production line, IC assessment as the new
balance sheet, and networks as the new organizational chart. This
approach provides a clear road map for managers adapting to the
realities of business today, one that helps translate the new world
of the knowledge-based economy into understandable terms and
ready-to-implement ideas. Includes an exercise at the end of each
chapter that enables readers to connect the chapter to their own
businesses Presents a resource section in each chapter for
additional print and online sources An accompanying website with
sections for all key corporate titles (CEO, CFO, CIO, COO, etc.)
shows how the book relates to their work and serves as a forum for
ideas among readers A full index covering both industrial- and
knowledge-era tools to make it easier for readers to make a
connection with their current work approaches
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