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Books > History > American history
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Pearl Sets the Pace (Paperback)
Loot Price: R415
Discovery Miles 4 150
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Pearl Sets the Pace (Paperback)
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Loot Price R415
Discovery Miles 4 150
Expected to ship within 10 - 15 working days
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A family business frequently involves enough drama to fill a book -
this one in fact.Pearl Sets the Pace tells the story of two
landmark companies and a mighty dynasty. It begins in 1883, with
the arrival of German brew master Otto Koehler in the bustling city
of San Antonio, Texas. He establishes himself as one of the
founders of a firm that eventually becomes the Pearl Brewery. In
1914, his murder at the hands of a disgruntled mistress becomes
front-page news across the nation. Emma, his grieving (but
tough-as-nails) widow, assumes leadership of the company and keeps
it afloat during the dark days of Prohibition. In 1941, Margaret
Koehler, one of Emma's granddaughters, marries David Earl Pace.
After World War II, the young couple formulate a secret recipe for
Mexican salsa. Like mad scientists, they experiment in their home
kitchen and try out their concoctions on friends. From such humble
beginnings grew a mighty enterprise, a real-world manifestation of
the American Dream. By the early 1990s, Dave and Margaret's picante
sauce was the top-selling Mexican food condiment in the world.
Their descendants sold the business to the Campbell Soup Company
for $1.1 billion. Through murders and mistresses, Depression and
divorces, booms and busts, a passion for product sustained the
Koehler-Pace clan. To make something, not simply for their
neighbors to buy, but also something that would become integral to
their daily lives. That became their defining principle. Yes, it
defined them, but it also characterized their city. Can anyone
really imagine San Antonio without beer and picante sauce? This is
the story of a proud, complicated, and interwoven family and the
two great enterprises they wrangled. But it is also the story of a
unique Texas city and the people it breeds. It's a business story,
a family story, and a story of a thriving, modern city; it is also
our story.
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