0
Your cart

Your cart is empty

Books > Social sciences > Politics & government > International relations

Buy Now

The New Multinationals - Spanish Firms in a Global Context (Hardcover) Loot Price: R1,393
Discovery Miles 13 930
The New Multinationals - Spanish Firms in a Global Context (Hardcover): Mauro F Guillen, Esteban Garcia-Canal

The New Multinationals - Spanish Firms in a Global Context (Hardcover)

Mauro F Guillen, Esteban Garcia-Canal

 (sign in to rate)
Loot Price R1,393 Discovery Miles 13 930 | Repayment Terms: R131 pm x 12*

Bookmark and Share

Expected to ship within 10 - 15 working days

A new breed of multinational companies is reshaping competition in global industries. For most of the 19th and 20th centuries, multinational firms came from the most technologically advanced countries in the world. Over the last two decades, however, new multinational firms from upper-middle-income economies (e.g. Spain, Ireland, Portugal, South Korea, and Taiwan), developing countries (e.g. Egypt, Indonesia, and Thailand), and oil-rich countries (e.g. United Arab Emirates, Nigeria, Russia, and Venezuela) have become formidable global competitors. These firms do not necessarily possess technological or marketing skills. In contrast to the classic multinationals, they found strength in their ability to organize, manage, execute, and network. They pursued a variety of strategies including vertical integration, product diversification, learning by doing, exploration of new capabilities, and collaboration with other firms. This book documents this phenomenon, identifies key capabilities of the new multinationals, and provides a new conceptual framework to understand its causes and implications.

General

Imprint: Cambridge UniversityPress
Country of origin: United Kingdom
Release date: September 2010
First published: 2010
Authors: Mauro F Guillen • Esteban Garcia-Canal
Dimensions: 235 x 158 x 20mm (L x W x T)
Format: Hardcover
Pages: 238
ISBN-13: 978-0-521-51614-3
Categories: Books > Business & Economics > Business & management > International business
Books > Social sciences > Politics & government > International relations > General
Books > Business & Economics > Business & management > Ownership & organization of enterprises > Multinationals
LSN: 0-521-51614-5
Barcode: 9780521516143

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

Partners