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Books > Reference & Interdisciplinary > Communication studies > Media studies
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Perspectives on the Japanese Media and Content Policies (Hardcover, 1st ed. 2021)
Loot Price: R3,978
Discovery Miles 39 780
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Perspectives on the Japanese Media and Content Policies (Hardcover, 1st ed. 2021)
Series: Advances in Information and Communication Research, 2
Expected to ship within 12 - 19 working days
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This book offers a comprehensive overview of Japan's media
policies. In light of the attention Japanese media content has
attracted in recent years, not only in Japan but also overseas, the
book examines the media industry that supports such content.
Beginning with the traditional terrestrial broadcasting industry,
it also covers cable TV, satellite broadcasting, and over-the-top
media services (OTT), as well as media policies for film,
animation, games and music. The Ministry of Internal Affairs and
Communications (MIC), a key media industry regulator in Japan, has
been developing broadcasting policies for more than 70 years, and
while their traditional policies have not changed in principle, the
scope of their business sphere has expanded. For instance, major
broadcasting stations in Tokyo, known as key stations, have played
an important role in filmmaking with the big four film companies,
and have started joint ventures with major OTT, such as Hulu. This
book allows readers to gain a comprehensive understanding of the
changes in the Japanese media industry in general and the related
policies in Japan, while also offering insights into developments
in the individual sectors.
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