The first of its kind, Coffee and Wine is a comprehensive study and
comparison of the growing, producing, marketing and consumption of
the two beverages - from tree to cup and from vine to glass. The
book is full of surprises for most readers, whether they are
beginners or professionals within the coffee or wine industries.
Answering questions such as, why has the consumption of coffee
dropped despite the growing number of coffee shops? And, why can
more wine be produced from a tonne of red grapes than a tonne of
white grapes? Morten explains the technical topics about the drinks
using simple language, making the facts and figures accessible for
all, from experts and professionals to consumers just enjoying
coffee and wine. Coffee and Wine is generously illustrated and
contains many tables, charts, maps and case studies. It also
includes information on cultural values and a number of fun facts.
It has plenty of useful facts and figures for anyone with an
interest in either, or both, of the two products.
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