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How to See the World (Hardcover, First US Edition)
Loot Price: R1,282
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How to See the World (Hardcover, First US Edition)
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Every two minutes, Americans alone take more photographs than were
printed in the entire nineteenth century; every minute, people from
around the world upload over 300 hours of video to YouTube; and in
2014, we took over one trillion photographs. From the funny memes
that we send to our friends to the disturbing photographs we see in
the news, we are consuming and producing images in quantities and
ways that could never have been anticipated. In the process, we are
producing a new worldview powered by changing demographics--one
where the majority of people are young, urban, and globally
connected. In How to See the World, visual culture expert Nicholas
Mirzoeff offers a sweeping look at history's most famous
images--from Velazquez's Las Meninas to the iconic "Blue
Marble"--to contextualize and make sense of today's visual world.
Drawing on art history, sociology, semiotics, and everyday
experience, he teaches us how to close read everything from
astronaut selfies to Impressionist self-portraits, from Hitchcock
films to videos taken by drones. Mirzoeff takes us on a journey
through visual revolutions in the arts and sciences, from new
mapping techniques in the seventeenth century to new painting
styles in the eighteenth and the creation of film, photography, and
x-rays in the nineteenth century. In today's networked world,
mobile technology and social media enable us to exercise "visual
activism"--the practice of producing and circulating images to
drive political and social change. Whether we are looking at
pictures showing the effects of climate change on natural and urban
landscapes or an fMRI scan demonstrating neurological addiction,
Mirzoeff helps us to find meaning in what we see. A powerful and
accessible introduction to this new visual culture, How to See the
World reveals how images shape our lives, how we can harness their
power for good, and why they matter to us all.
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