Most books on women entrepreneurs are either popular accounts of
successful business women who started their own firms, or how-to
books on the process of starting a business written for the woman
reader. This current study brings together scholars with extensive
experience in the entrepreneurship literature who also work with
women starting new business ventures. The contributors here follow
the entrepreneurial process--from concept development, through
expansion, growth, and transitions to an established business.
Among the topics covered are: networking among women entrepreneurs,
business growth, financing, the role of the trustees, and changing
the direction of a business's operations. A valuable appendix lists
sources of advisory and financial assistance to the woman
entrepreneur. The topics covered are the issues that any business
faces, but the authors bring into perspective the woman
entrepreneur and some of the unique problems she faces as the owner
and operator of her business.
The book begins with a description of the paths that lead women
in the workplace to businesses of their own. This includes a
summary of current research on women entrepreneurs as well as
studies of the problems related to balancing family and business,
developing the business plan, and managing the business now and in
the future. This is followed by a focus on the creative process and
how it relates to developing a viable business concept. The
contributors examine the issues surrounding the financing of
entrepreneurially-driven companies owned and operated by women.
They further discuss the methods by which women in business can
expand their management capabilities; the practical use of a
working board of directors, and the importance of networking.
Finally, the book explores the succession process in relation to
entrepreneurs, their organizations, and successors. A closing
summary looks at those issues yet to be resolved but likely to
affect women-owned businesses in the future.
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