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Books > Arts & Architecture > Architecture > Interior design
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Food Store - 50+ Stunning Interior Designs & Branding Concepts (Paperback)
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Food Store - 50+ Stunning Interior Designs & Branding Concepts (Paperback)
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Every aspect of a strong food store design and overall branding
strategy should be about how to best enhance the shopping
experience and build on the customer's notions of visual and
sensory delights. Optimal interior layouts and sharp, clever
branding are some of the most effective ways to stimulate a
positive customer experience, and which evidence has shown will
tend to improve sales. Richly illustrated throughout, this book
covers a wide range of food and drink retail design solutions and
branding strategies of more than fifty projects from around the
globe, including purveyors of fine foods, and a variety of
evocative patisseries, an artisanal Hungarian chocolate bar / cafe,
a Mexican ice cream shop, an international selection of bakeries, a
Japanese tea shop, a luxurious but eclectic American food store
concept, plus so much more. There are several interviews with
renowned designers who provide vital detail on how to best connect
a store's branding identity and graphics with the interior design
and layout fittings, including brand promotions and store
operations. This is a must-have book for those looking to stand out
in a ever-increasing and competitive business field.
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