Service quality is an issue separate from internal observations
of effectiveness and efficiency, and cannot adequately be conveyed
by output and performance measures. Considerations of service
quality require librarians to regard management and the provision
of service from an entirely new perspective- from the viewpoint of
the library user, for whom the outcome of a trip to the library has
far greater relevance than the institutions' outputs. This book
examines service quality, identifies its essential elements
(including electronic service delivery), and discusses ways in
which it can be assessed quantitatively and qualitatively. Based on
a two-year research study, this book encourages every manager to
consider the impact of accountability on the library's role within
the larger organization. It identifies simple and practical methods
by which to implement measures representing service quality and to
narrow the gap between library services and customer
expectations.
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