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Books > Social sciences > Politics & government > Central government > Central government policies
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How Far to Nudge? - Assessing Behavioural Public Policy (Paperback)
Loot Price: R785
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How Far to Nudge? - Assessing Behavioural Public Policy (Paperback)
Series: New Horizons in Public Policy series
Expected to ship within 12 - 17 working days
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Behavioural public policies, or nudges, have become increasingly
popular in recent years, with governments keen to use light-touch
interventions to improve the success of their public policies. In
this unique book, Peter John explores nudges, their successes and
limitations, and sets out a bold manifesto for the future of
behavioural public policy. This book traces the beginnings of nudge
in behavioural economics and tracks the adoption of its core ideas
by policy-makers, providing examples of successful applications. By
considering the question ?how far to nudge??, John reviews why it
is crucial for governments to address citizen behaviours, and
reviews the criticisms of nudge and its ethical limitations.
Looking to its future, this book proposes the adoption of a radical
version of nudge, nudge plus, involving increased feedback and more
engagement with citizens. How Far to Nudge? will be a vital text
for students of behavioural public policy and policy analysis, as
well as for anyone looking for an introduction to nudge policy and
an explanation for its growth in popularity.
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