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Scaling Your Startup - Mastering the Four Stages from Idea to $10 Billion (Paperback, 1st ed.)
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Scaling Your Startup - Mastering the Four Stages from Idea to $10 Billion (Paperback, 1st ed.)
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Know how your company can accelerate growth by not only tapping
into new growth vectors, but also by adapting its organization,
culture, and processes. To oversee growth from an idea to a company
with billions in revenue, CEOs must reinvent many aspects of their
company in anticipation of it reaching ever-higher revenues. Author
Peter Cohan takes you through the four stages of scaling: winning
the first customers, building a scalable business model, sprinting
to liquidity, and running the marathon. What You'll Learn Discover
how founders keep their CEO positions by managing the
organizational change needed to reach the next stage of scaling
Read case studies that illustrate how CEOs craft growth strategies,
raise capital, create culture, build their organizations, set
goals, and manage processes to achieve them Discover principles of
successful scaling through comparisons of successful and less
successful companies Use the Scaling Quotient to assess your
startup's readiness to grow Follow a road map for turning your idea
into a company that can change the world Who This Book Is For
Entrepreneurs, aspiring CEOs, capital providers, and all other key
stakeholders
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