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Greening the Corporation - Management Strategy and the Environmental Challenge (Paperback) Loot Price: R787
Discovery Miles 7 870
Greening the Corporation - Management Strategy and the Environmental Challenge (Paperback): Peter Thayer Robbins

Greening the Corporation - Management Strategy and the Environmental Challenge (Paperback)

Peter Thayer Robbins

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Loot Price R787 Discovery Miles 7 870 | Repayment Terms: R74 pm x 12*

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* Exposes the contradictions of pursuing environmental and social goals while maximizing profit* Illuminating case studies of how corporations deal with the dilemmas involved* Develops a new management model Corporations are often blamed for a significant amount of environmental destruction and many are looking for new ways of managing environmental impacts and pursuing "green" markets. This "greening" of the corporations is riddled with contradictions, which Peter Robbins exposes. Analyzing the approaches of four major companies - ARCO Chemicals, Ben & Jerry's, Shell, and The Body Shop - he identifies common approaches and develops a management model to resolve them and combine environmental and business objectives.

General

Imprint: Earthscan
Country of origin: United Kingdom
Release date: June 2001
First published: 2001
Authors: Peter Thayer Robbins
Dimensions: 234 x 156 x 19mm (L x W x T)
Format: Paperback
Pages: 216
ISBN-13: 978-1-85383-772-2
Categories: Books > Business & Economics > Business & management > Business strategy
Books > Earth & environment > The environment > General
Books > Business & Economics > Business & management > Management & management techniques > General
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LSN: 1-85383-772-5
Barcode: 9781853837722

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