In recent decades, there have been significant changes in the
way corporate innovation activities are performed. They include
changes in the innovation process, flexibility to outsource certain
innovation activities, and by far, the most important one, wider
choice in the location of innovation. What caught the most
attention of is the trend towards globalization of research and
development (R&D) and thereby performance of innovation
activities away from the home countries.
The main concerns relate to the two new trends: First, the
multinational corporations (MNCs) locating strategic innovation
activities in some countries outside the industrialized world,
which can be referred to as a emerging economiesa (TM); and Second,
since 2000, some companies from the emerging economies have started
entering the global markets with innovative products and services,
developed through their own R&D. Both these new developments
have managerial implications for companies and policy implications
for the host countries (where such R&D is performed), as well
as for the home countries of the companies. Further, innovative
products and services resulting from R&D activities in emerging
economies seem to better address the needs of consumers at the
bottom-of-the-pyramid in other developing countries. This book
explores and analyzes these issues.
This research presented in Global Innovation in Emerging
Economies is applicable to both the industrialized and developing
worlds, although from different perspectives a " the former would
like to prevent relocation of R&D from their countries, and the
latter want more of R&D-related investments.
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