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Books > Business & Economics > Business & management > Sales & marketing > Advertising

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Selling Words - Free Speech in a Commercial Culture (Hardcover, New) Loot Price: R2,517
Discovery Miles 25 170
Selling Words - Free Speech in a Commercial Culture (Hardcover, New): R. George Wright

Selling Words - Free Speech in a Commercial Culture (Hardcover, New)

R. George Wright

Series: Critical America

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Loot Price R2,517 Discovery Miles 25 170 | Repayment Terms: R236 pm x 12*

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All of us grumble, from time to time, about the ever-increasing commercialization of American life. Whether in the form of overt corporate sponsorship--as evidenced by the "branding" of every major sporting event--or the less conspicuous role of commercial interests in the funding of the arts, America's corporations are a ubiquitous presence.

While debates rage over the televising of liquor ads and the degree to which Joe Camel encourages adolescent smoking, of far greater concern, R. George Wright argues, should be the passivity with which we accept excessive commercialization. For many, the spread of commercialization by any means other than fraud or deception today seems merely a reflection of the capitalist pursuit of well-being. Yet owning and spending, for the middle- class consumers Wright discusses, is at best only weakly related to their happiness.

In recent years, corporate America has shrewdly sought shelter from reasonable regulation by embracing the First Amendment. Focusing on such flashpoint issues as the Internet, tobacco advertising, and intentionally controversial ads, and exposing the dangerous elephantiasis of our commercial culture, Selling Words serves up a forceful warning about the perils of conflating commerce with First Amendment rights.

General

Imprint: New York University Press
Country of origin: United States
Series: Critical America
Release date: August 1997
First published: August 1997
Authors: R. George Wright
Dimensions: 229 x 152 x 21mm (L x W x T)
Format: Hardcover
Pages: 256
Edition: New
ISBN-13: 978-0-8147-9315-2
Categories: Books > Business & Economics > Business & management > Sales & marketing > Advertising
Books > Social sciences > Politics & government > Political control & freedoms > Human rights > Freedom of information & freedom of speech
LSN: 0-8147-9315-0
Barcode: 9780814793152

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