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Platform Business Models - Frameworks, Concepts and Design (Hardcover, 1st ed. 2021)
Loot Price: R3,956
Discovery Miles 39 560
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Platform Business Models - Frameworks, Concepts and Design (Hardcover, 1st ed. 2021)
Series: Management for Professionals
Expected to ship within 12 - 17 working days
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This book introduces platform firms as unique business models.
Leveraging on the early literature on network economics and
strategy frameworks, this book explores how platform business firms
evolve in the modern business world. Taking a strategic
perspective, this book engages the reader with core concepts, case
studies, and frameworks for analyzing platform business firms. This
book differentiates platform business firms from traditional
pipeline firms; explores engagement with different actors, value
creation, and operations of platforms; elucidates resources and
capabilities of platform firms that provide them sustained
competitive advantage; analyzes performance levers in operating
platform business models, including complementarities with other
business models; and discusses the sustainability of platform
business models, in the face of regulatory and societal challenges,
among others. The book is designed as a primer for entrepreneurs
setting up and operating platform business firms, senior managers
in large corporations repurposing their resources to initiate
network dynamics in their businesses, early career managers, and
professionals engaging with myriad platform firms for their
professional and personal needs. This book intends to provide a
decision-maker with a portfolio of decisions to make to create,
operate, sustain, and generate value out of a platform business
firm. It is also useful for policy professionals to appreciate the
economics and policy implications of regulating and governing
platforms in a post-digital world.
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