|
Books > Business & Economics > Business & management > Business communication & presentation
|
Buy Now
Basic Business Communication - Concepts, Applications and Skills (Paperback)
Loot Price: R737
Discovery Miles 7 370
|
|
|
Basic Business Communication - Concepts, Applications and Skills (Paperback)
Expected to ship within 10 - 15 working days
|
Communication is the modus operandi of professional and personal
life. Human beings use communication to establish linkage with
others. The need to communicate is universal and transcends the
notions of language, location and lifestyle. The subject of
Business Communication has gained considerable importance due to
increased level of professionalism and competition among the
business houses. Good communication skills are the major
determinants for the success of any modern organization. Today, the
reputation of an organization, an industry, or a nation depends on
the quality and quantity of information they transmit and exchange.
This book covers all the aspects of Business Communication.
Following a reader-friendly approach, it provides comprehensive
coverage of the basic concepts and principles of communication
relevant to students and highlights its formats and modalities in
current use. The study of the subject is simple, need-based and
sequential. All relevant dimension of business communication, from
a learner's perspective, find lucid coverage here. This book has
been designed considering the model syllabus of UGC for MBA. Topics
of Business Communication, as prescribed for the students of
commerce, business management and professional courses of various
universities (especially MBA, MCA and BCom), are duly covered in
the book. It is hoped that this book will meet the requirements of
teaching, training and development programme. Besides, the text
will provide valuable guidance to any individual who is keen on
improving his/her communication skills.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
You might also like..
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
(3)
(1)
