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Books > Business & Economics > Business & management > Management of specific areas > Production & quality control management
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Managing Innovation in a Global and Digital World - Meeting Societal Challenges and Enhancing Competitiveness (English, German, Hardcover, 1st ed. 2020)
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Managing Innovation in a Global and Digital World - Meeting Societal Challenges and Enhancing Competitiveness (English, German, Hardcover, 1st ed. 2020)
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The twin impact of globalization and digitization is deeply
affecting how technology and innovation are managed in firms. This
contributed volume analyzes the changing dynamics in the interplay
of technology, business and society and the resultant implications
for innovation management at firm and policy levels. Leading
experts connect global megatrends with open & user innovation,
globalization of R&D, frugal innovation, sustainability and
innovation ecosystems. The contributed volume is a Festschrift for
Prof. Dr. Cornelius Herstatt to mark his 60th birthday.
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