Welcome to Loot.co.za! Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search

Checkout
- Your Cart Price

Your cart

Your cart is empty

Books > Business & Economics > Business & management > Business strategy

Buy Now

Advances in Advertising Research (Vol. 1) - Cutting Edge International Research (German, Hardcover, 2010 ed.) Loot Price: R2,427

Discovery Miles 24 270

Repayment Terms: R227 pm x 12*

Add to cart

Advances in Advertising Research (Vol. 1) - Cutting Edge International Research (German, Hardcover, 2010 ed.): Ralf Terlutter,...

Advances in Advertising Research (Vol. 1) - Cutting Edge International Research (German, Hardcover, 2010 ed.)

Ralf Terlutter, Sandra Diehl, Shintaro Okazaki

Series: European Advertising Academy

(sign in to rate)

Loot Price R2,427 Discovery Miles 24 270 | Repayment Terms: R227 pm x 12*

Expected to ship within 10 - 15 working days

Description
Details
Customer Reviews

The goal of the book is to advance more systematic research in the fields of advertising and communication form an international perspective. Renowned communication researchers from around the globe have contributed to the making of this book.

General

Imprint:	Gabler
Country of origin:	Germany
Series:	European Advertising Academy
Release date:	June 2010
First published:	2010
Editors:	Ralf Terlutter • Sandra Diehl • Shintaro Okazaki
Dimensions:	210 x 148 x 27mm (L x W x T)
Format:	Hardcover - Cloth over boards
Pages:	412
Edition:	2010 ed.
ISBN-13:	978-3-8349-2111-6
Languages:	German
Subtitles:	German
Categories:	Books > Business & Economics > Business & management > Business strategy Books > Business & Economics > Business & management > Management & management techniques > General Books > Business & Economics > Business & management > Sales & marketing > General Promotions
LSN:	3-8349-2111-4
Barcode:	9783834921116