Welcome to Loot.co.za!   Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
0
Your cart

Your cart is empty

Books > Business & Economics > Business & management > Sales & marketing

Buy Now

Marketing to the Poor - Creating Value (Hardcover) Loot Price: R3,835
Discovery Miles 38 350
Repayment Terms: R359 pm x 12*
Add to cart
Marketing to the Poor - Creating Value (Hardcover): Ramendra Singh, Tahir A Wani

Marketing to the Poor - Creating Value (Hardcover)

Ramendra Singh, Tahir A Wani

 (sign in to rate)
Loot Price R3,835 Discovery Miles 38 350 | Repayment Terms: R359 pm x 12*

Bookmark and Share

Expected to ship within 12 - 17 working days

1. This uniquely caters to distinctive marketing concepts and theories pertaining to Bottom of Pyramid (BoP) instead of identifying just the selling propositions and aspects related to marketing to the poor. 2. Will be of interest to students and researchers of marketing, business administration, rural management, marketing management, rural marketing, economics, and development studies in the UK and USA.

General

Imprint: Taylor & Francis
Country of origin: United Kingdom
Release date: September 2022
First published: 2023
Editors: Ramendra Singh • Tahir A Wani
Dimensions: 234 x 156mm (L x W)
Format: Hardcover
Pages: 150
ISBN-13: 978-1-03-213028-6
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
LSN: 1-03-213028-8
Barcode: 9781032130286

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!
Books | DVD | Games | Music | Computers | Electronics | Fashion | Sport | Kitchen | Home | Pets | DIY | Toys | Baby | Health & Beauty | Stationery | Arts & Crafts
Need help?
My account
Services
Networking
Partners