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Billion Dollar Loser: The Epic Rise and Fall of WeWork - A Sunday Times Book of the Year (Paperback)
Loot Price: R391
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Billion Dollar Loser: The Epic Rise and Fall of WeWork - A Sunday Times Book of the Year (Paperback)
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List price R464
Loot Price R391
Discovery Miles 3 910
You Save R73 (16%)
Expected to ship within 9 - 15 working days
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**The Sunday Times Best Business Book of the Year 2020** 'A
satisfying ticktock of the company's rapid rise and crash,
culminating in its disastrous I.P.O. in 2019 and Neumann's ouster.'
New York Times 'This absorbing book exposes the sheer madness of
WeWork: not just its founder Adam Neumann's extreme hubris, but why
so many wiser minds bought into the fairytale.' Sunday Times The
inside story of the rise and fall of WeWork, showing how the
excesses of its founder shaped a corporate culture unlike any
other. __________ In its earliest days, WeWork promised the
impossible: to make the workplace cool. Adam Neumann, an immigrant
determined to make his fortune in the United States, landed on the
idea of repurposing surplus New York office space for the
burgeoning freelance class. Over the course of ten years, WeWork
attracted billions of dollars from some of the most sought-after
investors in the world, while spending it to build a global real
estate empire. Based on more than two hundred interviews, Billion
Dollar Loser chronicles the breakneck speed at which WeWork's CEO
built and grew his company. Culminating in a day-by-day account of
the five weeks leading up to WeWork's botched IPO and Neumann's
dramatic ouster, Reeves Wiedeman exposes the story of the company's
desperate attempt to secure the funding it needed in the final
moments of a decade defined by excess. With incredible access and
piercing insight into the company, Billion Dollar Loser tells the
full, inside story of WeWork and its CEO Adam Neumann who together
came to represent the most audacious, and improbable, rise and fall
in business. __________ A Sunday Times Best Business Book of the
Year Fortune Best Book of the Year New York Times' Books to Watch
For in October WIRED Books to Read This Fall Bloomberg's Nonfiction
Title to Know this Fall Newsweek's Must Read Fall Nonfiction
Publishers Weekly Top Ten for Business & Economics InsideHook's
Best Books for October Like John Carreyrou's Bad Blood and Mike
Isaac's Super Pumped before it, Billion Dollar Loser traces the
turmoil at a startup driven by a charismatic, arrogant founder. 'A
frisky dissection of how a rickety real-estate leasing company
tricked the world into seeing it as an immensely valuable,
society-shifting tech unicorn.' WIRED
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