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Marketing Destinations and Venues for Conferences, Conventions and Business Events (Paperback, New) Price: R1,040
Discovery Miles 10 400
Repayment Terms: R97 pm x 12*
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Marketing Destinations and Venues for Conferences, Conventions and Business Events (Paperback, New): Rob Davidson, Tony Rogers

Marketing Destinations and Venues for Conferences, Conventions and Business Events (Paperback, New)

Rob Davidson, Tony Rogers

Series: Events Management

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Price R1,040
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Discovery Miles 10 400 | Repayment Terms: R97 pm x 12*

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Marketing Destinations and Venues for Conferences, Conventions and Business Events covers key areas in marketing and promotion, such as: * Trends and issues in destination and venue marketing * Strategic marketing planning, ROI and strategy evaluation * Destination and venue selling strategies * Future challenges, opportunities and supply-side developments

General

Imprint: Butterworth-Heinemann
Country of origin: United Kingdom
Series: Events Management
Release date: April 2006
First published: 2006
Authors: Rob Davidson • Tony Rogers
Dimensions: 246 x 189 x 17mm (L x W x T)
Format: Paperback
Pages: 296
Edition: New
ISBN-13: 978-0-7506-6700-5
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
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LSN: 0-7506-6700-1
Barcode: 9780750667005

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