Learn to effectively reach your online audience with effective
messages
In "Writing for the Web," bestselling business author Robert
Ashton and Internet native Jess Juby teach you how to communicate
more objectively and effectively online, both at work and at home.
The authors cover all aspects of online writing, from social media,
blogging and articles to techniques such as search engine
optimization. Their "breakthrough method" makes use of unique
features such as case studies, quotes, key points to remember, and
end-of-chapter self-test questions.
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