Economics, Information Systems, and Electronic Commerce: Empirical Research - Empirical Research (Hardcover, illustrated edition)

The methods and thinking of economics permeate a large part of the IS discipline. Reciprocally, newly emerging research methods relying on the IT-enabled treatment of massive data aggregates feed economic research. As new and radical forms of IT innovation continue to energize electronic commerce, IS researchers face a daunting task in using existing empirical methods and tools to understand the threats, opportunities, risks, and rewards of these new techniques. This groundbreaking volume leads the way. It introduces new methodological approaches to data analysis as well as new techniques for collecting and cataloging transactional data. The ideas it presents have broad appeal and demonstrate what is possible when new techniques and new ways of thinking are brought to bear on complex research problems.

General

Imprint:	Routledge
Country of origin:	United Kingdom
Release date:	September 2008
First published:	2009
Authors:	Robert J. Kauffman • Paul P. Tallon
Dimensions:	246 x 174 x 25mm (L x W x T)
Format:	Hardcover
Pages:	318
Edition:	illustrated edition
ISBN-13:	978-0-7656-1532-9
Categories:	Books > Business & Economics > Business & management > E-commerce Promotions
LSN:	0-7656-1532-0
Barcode:	9780765615329

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