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Commerce and Culture - Nineteenth-Century Business Elites (Paperback)
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Commerce and Culture - Nineteenth-Century Business Elites (Paperback)
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Considerable attention has recently been focused on the importance
of social networks and business culture in reducing transaction
costs, both in the pre-industrial period and during the nineteenth
century. This book brings together twelve original contributions by
scholars in the United Kingdom, continental Europe, and North
America which represent important and innovative research on this
topic. They cover two broad themes. First, the role of business
culture in determining commercial success, in particular the
importance of familial, religious, ethnic and associational
connections in the working lives of merchants and the impact of
business practices on family life. Second, the wider institutional
and political framework for business operations, in particular the
relationship between the political economy of trade and the
cultural world of merchants in an era of transition from personal
to corporate structures. These key themes are developed in three
separate sections, each with four contributions. They focus, in
turn, on the role of culture in building and preserving businesses;
the interplay between institutions, networks and power in
determining commercial success or failure; and the significance of
faith and the family in influencing business strategies and the
direction of merchant enterprise. The wider historiographical
context of the individual contributions is discussed in an extended
introductory chapter which sets out the overall agenda of the book
and provides a broader comparative framework for analysing the
specific issues covered in each of the three sections. Taken
together the collection offers an important addition to the
available literature in this field and will attract a wide
readership amongst business, cultural, maritime, economic, social
and urban historians, as well as historical anthropologists,
sociologists and other social scientists whose research embraces a
longer-term perspective.
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