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Books > Business & Economics > Business & management > Business strategy
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Creating and Managing International Joint Ventures (Hardcover)
Loot Price: R2,768
Discovery Miles 27 680
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Creating and Managing International Joint Ventures (Hardcover)
Expected to ship within 10 - 15 working days
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To understand international joint ventures (IJV) creation and
management one has to know how cross-border firms actually decide
to form and operate a new company jointly. One has to "be there,"
say volume editors Woodside and Pitts. One must understand IJVs in
"real life" and particularly the interactions among people, their
behaviors and decision-making over time. What are the key success
factors? The micro-managerial details? Written by a team of
international experts, Creating and Managing International Joint
Ventures provides just that perspective, in a blend of theory and
application seldom found in the literature. Executives with
international development responsibilities and academics
researching and teaching international business strategy,
management, and marketing will find here a research-based source of
information and knowledge that is both thought provoking and
immediately applicable.
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