Success Strategies and Knowledge Transfer in Cross-Border
Consulting Operations analyzes the international operations of
consulting firms. Apart from developing a theoretical framework
which differs from traditional theories about international trade,
the main issues analyzed in this book are: 1) Success determinants
when tendering for international consulting contracts; 2) The
choice between exports, acquisition of a local firm or establishing
a greenfield office when entering foreign markets; 3) The extent
and nature of knowledge transfer to emerging markets; 4) The role
of development agencies in international consulting projects; 5)
The trend towards, and consequences of, more management services
included in international projects; 6) The effects on competition
when state-owned consulting firms are allowed to operate in the
international market. The empirical analysis of these issues is
based on a unique database of individual tender documents which
Swedish consulting firms have submitted abroad.
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