Lateral Management - A New Approach to Strategic Transformation in the Digital Era (Hardcover, 1st ed. 2020)

This book highlights lateral management as the answer to the strategic opportunities and challenges posed by digital transformation. Digitalization is now changing the economy and society as dramatically as the dawn of electrification a century ago. Production methods, products, sales structures, marketing, and even markets themselves are set to change in the digital era. In addition to introducing readers to the concept of lateral management, and detailing the structure and functioning of 'lateral companies', the authors show how leadership and cooperation norms carried over from the 20th century need to be adapted for the digital era. They demonstrate the opportunities that digitalization offers companies, employees and managers in terms of enhancing their freedom, individuality, job diversity, and creative and innovative power. The authors also provide a unique management instrument, the 'Lateral Culture Index (R)', which measures the hierarchies of leadership; provide new benchmarks; and identify seven essential factors for lateral companies. Readers will learn how to implement lateral management in their companies and be familiarized with the instruments that can help them do so.

General

Imprint:	Springer Nature Switzerland AG
Country of origin:	Switzerland
Series:	Future of Business and Finance
Release date:	June 2020
First published:	2020
Authors:	Roland Geschwill • Martina Nieswandt
Dimensions:	235 x 155 x 14mm (L x W x T)
Format:	Hardcover - Cloth over boards
Pages:	192
Edition:	1st ed. 2020
ISBN-13:	978-3-03-046495-0
Languages:	English
Subtitles:	German
Categories:	Books > Business & Economics > Business & management > Business strategy Books > Business & Economics > Business & management > Management & management techniques > General Books > Business & Economics > Business & management > Management of specific areas > Production & quality control management Promotions
LSN:	3-03-046495-4
Barcode:	9783030464950

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