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Narratives of Internationalisation - Legitimacy, Standards and Portfolio Entrepreneurs (Hardcover)
Loot Price: R4,157
Discovery Miles 41 570
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Narratives of Internationalisation - Legitimacy, Standards and Portfolio Entrepreneurs (Hardcover)
Series: New Horizons in International Business series
Expected to ship within 12 - 17 working days
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This book makes a rare - but often advocated - contribution to
research in entrepreneurship and international business by
providing a richly contextualised longitudinal case study of the
growth and internationalisation of a cluster of small firms over
more than 20 years. Sara McGaughey presents a vivid,
ethnographically-inspired narrative using creative forms of writing
- including diary extracts, dramas, personal narratives and a
cartoon - that draws the reader into the world experienced by the
entrepreneurs, and conveys the unfolding context of the research
process itself. The author interprets key events and activities
such as export market choice, institutional entrepreneurship and
portfolio activities in international new venturing through the
lens of legitimacy and legitimation processes. The rich empirical
and methodological contextualisation invites all readers to
reinterpret these events and activities using their own diverse
perspectives. This unique book will strongly appeal to
practitioners and scholars of international entrepreneurship,
international business, business history and organisation studies,
as well as those interested in research methods used in these
fields.
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